Hotel investments: Italy has the most important assets


Among hotel investments, the most interesting are in Italy.

In the post-pandemic period there has been, and continues to be, demand in our territory. Consumers are not giving up their vacations, and that is a fact.

Hotel investments offer excellent earning potential.

If previously investors in hôtellerie were more interested in business hotels the trend is now toward resorts.

Toward facilities that offer high-end hospitality and wellness for dream vacations. Both summer and winter.

In Italy there are important opportunities for investors.

Our country offers prestigious locations, both in terms of landscape layout and in terms of available properties.

There are important solutions that lend themselves to hotel investments, resorts, amusement parks, etc.

Another sector observed by international investors is retail. Again, the well-being of the customer, the high-end consumer, is the focus of investors.
Customer experience satisfaction becomes central. Customer contact is the added value.

This is also in antithesis, to the online experience. We have touched on the importance and effectiveness of online shopping, during the pandemic.
However, it is a mode of buying/selling that creates a disconnect.

It creates that “remotely” that has no appeal to the consumer who wants to experience instead: wants to touch.

Tourism, as well as food and retail, and the hotel investment market are always dynamic and varied sectors.

They are among the most profitable. With a continuous influx of new customers.

From B&B to resort, demand for hotel investment properties is high

Not only insurance and pension funds, betting on hotel investments, there is also the private investor.

After the U.S., France and Spain, it is Italy that is the fourth coveted tourist destination.
Not only Venice, Florence, Rome and Milan, but that the Northern Lakes are among the coveted destinations for tourists.

Italy for the foreigner is: culture and landscape. Food and wellness. Entertainment and Sports.
Experience is the indicator that makes the difference.

In Verbania, for example, the Ex Colonia Ettore Motta can be converted into a tourist village.

The very elegant property in Dongo, pied dans l’eau, 1,600 square meters, on the northwest coast of Lake Como, convertible into a boutique hotel.

Our area is very attractive to investors: both those already present, consolidating real estate assets, and new ones.

We at BARNES Como offer a real estate portfolio with interesting solutions, including exclusive, off market, and strictly confidential.

Nino’s Crotto and lacustrine dualism.

Crotto del Nino is the epitome of the dualism that characterizes the entire lake landscape, always suspended between nature and urbanization, past and present, ancient and modern. A complex system of opposites that complement each other. A dual soul: as rurality and nobility.

Rural as in the rural imprinting of the Lario, of the bucolic, wild, forested landscape.

Noble as the memory of the ancient mansions, elegant and seductive, which reveal themselves imposingly from the lake or from the opposite shore. And in the case of Crotto del Nino, the opposite shore is that of Cernobbio, that of the prestigious Hotel Villa D’Este.

There are innumerable examples of lake architecture in which the two souls-rural and noble-harmoniously intersect.

One example, full of symbols and history, is the Crotto del Nino.

The name is related to the Rio Nino, which originates on the Larian slopes above Brunate and flows into the Lake.

It was a place of refreshment and gathering in the postwar period, a renowned inn reachable only from the lake.
When the tavern ceased operations due to withdrawal of the license, the owner made it the refuge to devote himself to his passions: fishing, farming and the meditative life.

Today, Crotto del Nino is a home of luxury, synonymous with privacy and modernity.
Already in its location we find a double truth. It is located halfway between Como and Blevio. It is on the lake, in a private location, but it is a nothing from the urban center. It is a place of silence-a contrast when we think of the noisy hubbub of patrons landing there from the Lake or the modern bustle of the Lake.

Crotto del Nino is set in a park, owned by the property, of about 10,000 square meters planted with local vegetation.

When the property was renovated, its original features were preserved. The central block was supplemented with a new construction, clad with split stone. Split stone is the most rustic and rough and is obtained precisely by a mechanical process of separating materials. It is an ancient process-now facilitated by the use of machinery, whereas in the past only a hammer and chisel were used-that, compared to other processes, has less impact on the environment.

Vista lago dalla terrazza

The property has been redesigned and developed to provide the comforts of modernity while retaining the style of lakeside architecture, typically unobtrusive to its surroundings. It offers the possibility of ideal lakefront living without sacrificing the vitality of downtown.

The mansion is equipped with ancillary facilities swimming pool, gymnasium, dock and has the privilege of a private cable car as a means of access from the road.

In addition to being an essential transportation facility, the gondola lift is also a plus for admiring the landscape and having an immersive view on the move, surely one of the most exciting and exclusive on the Lake.

The cable car acts as a separator of places, leading from the mundane to the private, from the public to the private. It leads away from prying eyes, like a conveyor in wonder, and is the only means to reach, from above, enchantment.

Grand Hotel Victoria Menaggio

The Grand Hotel Victoria Concept & Spa in Menaggio is the new declination of five-star luxury on Lake Como.

The sumptuous Grand Hotel Victoria was built in 1892, at the height of the Belle Époque, and immediately established itself as a favorite vacation destination for princesses, nobles, diplomats, politicians, and intellectuals from Germany, Russia, and England.

Thanks to recent renovation, the entire hotel complex has been expanded and converted into a Concept & Spa, striking a perfect balance between technology and aesthetics.
The timeless 100-year-old charm has been enriched with forms and materials that meet modern requirements.

While preserving, in fact, the structural elements of the original Art Nouveau style, the new project-signed by Studio Pè Architettura & Design-has succeeded with the care of every detail to create continuity between ancient and modern, to preserve that harmonious identity of the structure and to push towards a visionary style.

From the preservation of the ancient stuccoes and fireplaces, to the introduction of modern material and chromatic elements, from the choice of glazing material, to the choice of tailoring solutions, the turn in an innovative and functional key was entirely oriented to the well-being and acoustic and thermal comfort of the structure’s guests.

The transition between ancient and modern, and not only in a metaphorical sense, is defined by a spectacular transparent walkway connecting the two central units.

The Grand Hotel Victoria Concept & Spa in Menaggio offers a prestigious Spa with swimming pool, where relaxation and luxury come together in a multi-sensory environment, has rooms with panoramic windows, and boasts exclusive dining.

There are two cornerstones of the culinary proposal: the Ristorante Lago – elegant, bright – offers traditional flavors of Italian cuisine in a majestic veranda with a view, and the Ristorante 1827 that returns a different scenic experience and an innovative proposal.

In addition to the exclusive services offered on the official website: Villa Como guests can request the rental of one of the motorboats in our luxury fleet, for exclusive private cruises.

Marco Montagnani, Hotel Director, is a manager with extensive curricular experience in the high-end hôtellerie industry.

We met with him and asked him for a market forecast: What are the tourism trends and what will the upcoming holiday season look like?

“A season full and pawing for a definitive return to normalcy. The great resurgence of overseas clientele, a point of reference for the entire lake, puts us back on top of the preferred destinations in Italy. There is no shortage of customers from the UK, Germany and even neighboring Switzerland. Especially this year we aim for well being tourism thanks to our Erre Spa. What is most pleasing is the average stay, which has increased from 1 or 2 nights to 4 nights.”

The Greenway of Como Lake

With the recent opening of the Regina, the road connecting Como to Chiavenna, and the spring weather, there is a perfect opportunity to spend an afternoon walking around the lake. A pleasant walk immersed in the beautiful natural landscape of Lake Como, lasting about 3 hours and a half and suitable for everyone, which can be covered in full starting from Colonno and arriving in Griante, or in part by choosing to start from one of the stages.

The Greenway, on the western shore of Lake Como, covers a distance of about 10 km, through the villages of Colonno, Sala Comacina, Ossuccio, Lenno, Mezzegra, Tremezzo and Griante, following in parts the ancient Via Regina.

The Greenway route is divided into 7 stages:

1st stage: Colonno to Sala Comacina
Leaving an inhabited stretch, you can admire the beautiful view of the village.
2nd stage: Sala Comacina to Ossuccio
The lake and the mountains in the background are the backdrop to the Comacina Island.
3rd stage: Ossuccio in Lenno
Village Ossuccio, public park with playground and bar, Villa del Balbiano
4th stage: Lenno to Mezzegra
Green areas for picnics, Villa del Balbianello, Lido di Lenno, Boat on the Lake
5th stage: Mezzegra to Tremezzo
From the churchyard of San’Abbondio, a real terrace on the lake and Bellagio.
6th stage: Tremezzo to Griante
Village Tremezzo, Villa “La Quiete”, the botanical garden of Villa Carlotta
7th stage: Griante at the end of the Greenway
Cadenabbia embarkation towards Bellagio and Varenna.

A wonderful opportunity to spend an afternoon with friends.
It is possible to get to one of the stages by car or by public transport.